Sunday, January 1, 2012

Doi Chaang Coffee


Changing the world one cup at a time.... Its a win-win-win situation with this great coffee. Doi Chaang: the Little Coffee Bean that Could. When the concept of 'Fair Trade' became the new faddish and religious buzzword, I was suspicious. Perhaps it's because of the gargantuan scams associated with environmentalism, and perhaps it's because of my aversion to popular misconceptions packaged as religion by Yuppies. Very little has happened to change that mindset—that is, until I was introduced to a new concept: Beyond Fair Trade. But first, a little history.... As world 'demand' for narcotics rose in the 1960's, Asian drug lords forced farmers to grow highly profitable opium. As a result, vast tracts of once-forested mountainside land was tragically denuded. At about the same time, refugees were pouring into Thailand from Burma, a country embroiled in what's considered the longest-running civil war in history. The mountains of South-East Asia are home to many indigenous peoples, known collectively as the "hilltribes" or "montagnards" (mountain dwellers). These include the Hmong, the predominantly-Christian Karen, the Karenni and many other marginalized and disadvantaged peoples. By the 1970's His Royal Highness, the King of Thailand and his mother, the Princess Mother, had seen enough. They decided to put an end to the opium trade which was destroying the Kingdom of Thailand. To this end, they presented the hill tribes with agricultural alternatives, including coffee plants ...

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